JobsWorth - George Artemi

This week on JobsWorth I’m joined by Roll Boys founder George Artemi, our first ever returning guest.

In a little under 12 months since our first conversation aired, George has gone on to put his sensational cinnamon roll brand on the map.

We pick up his story where we left off last time and learn how he finally secured a spot in the city to realise his dream of taking Roll Boys to London before what can only be described as the brands meteoric rise during his ten-month residency at Saint Espresso in Hackney Wick.

George’s is a story of determination, overcoming self-doubt and an unwavering commitment to achieving his goal, yet he doesn’t shy away from showcasing some of the mistakes he makes along the way and it’s this that makes him, and the journey he’s on, even more endearing.

October marks a new chapter for George and the growing Roll Boys team and as this episode drops he’ll be days from a very exciting launch-but I’ll let him tell you about that.

Pleas enjoy…George Artemi…again.

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